Sub-dollar pricing expansion in 20 markets – Android App Developers

Sub-dollar pricing expansion in 20 markets – Android App Developers: These ultra-low price points, or “sub-dollar” prices, allow you to reach new potential buyers by adjusting your pricing to better reflect local purchasing power and demand

How are app prices set?

Open Play Console and go to the App pricing page (Products > App pricing). In the ‘Pricing’ section, next to ‘Your app is’, click Make your app free of charge or Make your app paid.

How much does it cost to put an app on Android?

In order to publish your app on the Google Play Store, it is mandatory to create a Google Developer Account. The registration fee is a one-time payment of $25.

Which country has the cheapest Google Play store?

India will continue to enjoy the the cheapest apps, with some costing as little 10 Rupees ($0.15). Turkey and the Ukraine are next, with prices starting at $0.21. Before Google’s announcement to lower app prices in India in September, the cheapest apps in the region were 50 Rupees

How do you create an Android market account and pricing the application?

To publish Android apps on Google Play, you’ll need to create a Google Play Developer account.

Sign up for a Google Play Developer account.
Accept the Developer Distribution Agreement.
Pay registration fee.
Complete your account details.

How Sub-Dollar Pricing System Help Developers

Like Google said in its blog post, this price flexibility will allow developers to sell items that they couldn’t before. The blog post noted some use-case scenarios for this change which are listed below:

Limited-Time Promotions

With the minimum prices now under-a-dollar range, app developers can simply run limited-time offers. This gives room for people to become premium subscribers by spending less than a dollar. Now they can get a lot of customers without charging them a lot.

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Introductory Prices

If you’re a beginner and just developing for Android, you can now charge an ultra-low fee for specific items, and this, in turn, helps you acquire people to buy your products.

Chance-Based Items

Google thinks the sub-dollar pricing will work the best for items that are chance-based. This usually includes games and scenarios where you buy something in the expectation of getting a huge reward.

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Paul Demaster